THE ESTÉE LAUDER COMPANIES
As a contract copywriter for one of the most recognized names in beauty, I deliver on-brand, promotion-driven messaging that is always elevated in tone. In addition to leading copy development of Estée Lauder’s regional digital assets, I also provide support across ELC’s diverse portfolio of brands: Clinique, Origins, Lab Series and more.

SOL DE JANEIRO
Known for their sunny, Brazilian-inspired brand ethos and body-positive messaging, Sol de Janeiro is a force in both the fragrance and body care categories. As a short-term contract copywriter for the brand, I provided copy support across all teams, including the Global Brand team. I concepted messaging for Summer and Holiday campaigns—and also crafted taglines for the brand’s “Casa Cheirosa” brand activation at Coachella.

1800FLOWERS.COM
Petal for your thoughts. Founded 50 years ago as a small local floral shop in New York, 1800FLOWERS is now a national gifting giant, with subsidiaries that include Harry & David, 1800Baskets, Fruit Bouquets and Plants.com. As their in-house copywriter, my work spanned multiple marketing channels: I owned 5-20 weekly promotional emails from start to finish, provided weekly turnover copy for site and also played a key role in the development and execution of the brand’s seasonal print mailers.